Dallas Hospitality and
Restaurant Consulting
From a Chef Who Has Run It

From concept creation to opening day and beyond, Chef Kent Rathbun brings unmatched real-world restaurant expertise to your vision.

4x

JAMES BEARD
NOMINEE

IRON CHEF

AMERICA
CHAMPION

30+

CONCEPTS
OPENED

FORBES

4-STAR
AWARD

PRESIDENTIAL

INAUGURAL BALL CHEF

50+

YEARS OF
EXPERIENCE

Hospitality Consulting | Chef Kent Rathbun

Restaurant Consulting Backed by Real-World Experience.

I’ve been in restaurants for more than 50 years. I started at 14 washing dishes and working the line, and I’ve opened, owned and run restaurants ever since.

Most restaurant consultants in Dallas have studied the business. I’ve signed the leases, made payroll and stood on the line on opening night. That’s what I bring to your project.

My experience covers five-star fine dining, chef-driven restaurants, upscale casual concepts, barbecue operations and multi-unit hospitality businesses. Menus, operations, leadership, concept development, training, profitability: I bring practical answers that have worked in real restaurants.

Whether you’re opening a new restaurant, refining an existing concept, or looking for hospitality consulting to drive growth, I’ll help you build a stronger, more profitable business.

CONSULTING SERVICES

HOW WE WORK

PAST PROJECTS.

Hospitality Consulting | Chef Kent Rathbun

FINE DINING CONCEPT

CHALLENGE: Create a world-class fine-dining destination.
OUR ROLE: Concept, menu, hiring, training, opening.

Dining room at Al's Table, Louisville, Kentucky

HOTEL RESTAURANT

CHALLENGE: Develop a signature restaurant for a luxury hotel.
OUR ROLE: Concept, menu, design oversight, operations.

Rathbun's Curbside BBQ | Chef Kent Rathbun

BBQ CONCEPT

CHALLENGE: Build an authentic BBQ brand with menu appeal.
OUR ROLE: Concept, menu, brand identity, operations.

Modern pool house with purple-lit pool, an entertainment venue designed with Chef Kent Rathbun
Entertainment venue pool house
Backyard pool lined with white paper lanterns, string lights and gold-draped cocktail tables set for a Dallas home party catered by Chef Kent Rathbun
Backyard pool with paper lanterns and string lights

ENTERTAINMENT VENUE

CHALLENGE: Create a hospitality experience that complements entertainment.
OUR ROLE: Content, menu, service training.

Jasper's private dining boardroom in The Woodlands by Chef Kent Rathbun

JASPER’S GOURMET BACKYARD CUISINE

CHALLENGE: Grow a chef-driven, upscale casual concept into multiple locations.
OUR ROLE: Concept, menu, design, training, expansion.

Client Testimonials

What Our Clients Say

Ulloa's Kitchen + Bar logo

"I dreamed up what I wanted in a restaurant and Kent has been completely integral in making it happen. I would never have attempted this restaurant without knowing he was there to help.

His recommendations have made my building more functional and exciting, and his referrals to experts in branding, audio visual and much more have been invaluable.

He is fun, upbeat and encouraging – and the food is going to be great!"

Susan GandyOwner, Ulloa’s Kitchen + Bar
Ulloa's Kitchen + Bar logo

"In my 37 years in this industry, I've worked with countless chefs, but few possess the combination of vision, precision, and genuine hospitality that Chef Kent Rathbun brings to the table. From high-end consulting to concept development and elaborate events, Kent approaches every project with an unmatched level of professionalism.

Whether we are in the trenches opening a new restaurant or collaborating on a complex menu, he is a master of his craft.

He is a chef's chef, and I am honored to call him a partner and a friend."

Chef Christopher TunnellGeneral Manager, Ulloa's
WoodHouse logo

“When it comes to working on projects and events with Chef Kent I never hesitate. Working with my friend, colleague and culinary muse is always positive. This kinship revolves around our mutual love of sourcing, preparing, cooking, and serving with the payoff being that Kent infuses learnings and lore into every step of this journey.”

W. Brandt WoodWoodHouse
Premier Grilling logo

"Working with Chef Kent Rathbun was one of the highlights of my time leading Premier Grilling. As the anchor of our culinary education program at America's largest specialty barbecue showroom, Kent brought extraordinary credibility, creativity, and excitement to our brand. His classes consistently sold out, thanks to his remarkable culinary expertise, engaging personality, and ability to connect with any audience. Beyond his appearances, Kent provided invaluable guidance in developing our educational programs. His professionalism, generosity, and genuine passion for sharing his knowledge made him an exceptional partner and trusted advisor. I cannot recommend him highly enough."

Glen FountainFormer CEO, Premier Grilling
El Rancho Brewing Company logo

"When I took over the historic, 21,000-square-foot El Rancho Brewing Company following COVID, Chef Kent Rathbun became an indispensable partner in its transformation. His expertise touched virtually every aspect of the business, from restaurant design and culinary development to kitchen operations, staff leadership, and financial management. With Kent's guidance, we transformed the property into a highly regarded Rocky Mountain dining destination generating nearly $4 million in annualized revenue. His extraordinary attention to detail, creative vision, and decades of operational experience were invaluable. Kent taught me a philosophy I carry into every business today: “If you can't measure it, you can't manage it.” He's an exceptional consultant, inspiring leader, and trusted mentor."

Glen FountainFormer Managing Partner, El Rancho Brewing Company
On The Rocks Italian Bistro logo

“Chef Kent is no Chef Ramsay! Actually… he may be even better.

I first met Chef Kent at a dinner party at his home. Our shared love of cooking with live fire sparked a conversation that, months later, led me to call him for advice on a new restaurant concept. And, as they say, the rest is history.

What I appreciate most is that you're not simply hiring a world-renowned chef. You're working with someone who genuinely cares about your business as much as you do.

Jason Benouared (1/2)Owner, On The Rocks Italian Bistro
On The Rocks Italian Bistro logo

Kent didn't just cook in restaurants. He opened, owned, and operated a number of restaurants, and that gives him a perspective you just can't teach. He understands the decisions, the financial realities, and the passion that come with ownership.

Kent doesn't just tell you what you want to hear. He tells you what you need to hear, and he treats your business like his own. You would be hard-pressed to find a better consultant, partner, or friend in the DFW area.”

Jason Benouared (2/2)Owner, On The Rocks Italian Bistro
On The Rocks Italian Bistro logo

“Chef Kent isn't just a Chef, he's a preacher and believer of one team. His knowledge extends to the front of house and he has input into all restaurant operations. He'll make sure you don't miss any steps when getting started.”

Mike JohnsonOn The Rocks
WoodHouse logo

“Kent Rathbun has been great to work with, helping us reimagine a large ski-in/ski-out restaurant in Crested Butte, Colorado, and develop the menu to bring that vision to life. He’s been an invaluable partner throughout the pre-opening process, from kitchen design to catering events like the Crested Butte Food and Wine Festival, and a terrific ambassador for the project.”

Nick KlausWoodHouse
Pickler Universe logo

“I first worked alongside Chef Kent Rathbun at Taste of America 25 years ago, so it meant a great deal when he brought me on to lead food and beverage for Bainbridge Bar & Grill at Pickler Universe, where he serves as our consultant. Kent crafted a menu that captures exactly the experience we want our guests to have, and his input on the kitchen design and planning has been thoughtful and grounded in decades of real restaurant experience. He brings creativity, credibility, and a chef’s eye for detail, and his contributions have helped shape the foundation of our restaurant.”

Seve DelgadoCorporate Director of Food & Beverage, Pickler Universe
Pickler Universe logo

“It has been a great experience working with you. You are able to present ideas to us in both a restauranteur framework and a customer view point. Helping to find the balance between customer experience, presentation, appeal and cost to produce, cost to inventory, waste factor and ease or difficulty in producing and holding the item. Menu suggestions cover items for everyone with beef, chicken and fish options, as well as vegetarian options. We have also been able to cover several different price points in the offering. Your years of experience have been a real help in both kitchen layout and menu creation.”

Joe BraytonPickler Universe
Hospitality Consulting | Chef Kent Rathbun

Pressure Creates Excellence.

Opening a restaurant in Texas? Expanding an existing concept? Stuck on a menu, a kitchen layout, or a brand identity? Let’s talk. I’ve been where you are, and I know the way through.

Iron Chef America | Chef Kent Rathbun
Chef Kent Rathbun cooking for guests at an event in Dallas

Restaurant Consulting Services

Concept development. Menu engineering and costing. Kitchen design and layout. Bar design and bar programs. Lighting and music. Brand identity. Service standards and staff training. Opening strategy and day-to-day operations.

I also advise investors and developers who want an operator’s eye on a project before they commit.

Over the years, I’ve built a trusted network of collaborators and partners: lighting designers, kitchen builders and fabricators, and PR, marketing, social media and graphic design firms, so I can connect you with top-quality people to get the job done.

Who I’ve Worked With

Brinker International (Chili’s), Pizza Hut, Freschetta, Omni Hotels and Houlihan’s, plus a lot of independent restaurants, clubs and hotels.

Recent projects include El Rancho Brewing Company in Colorado, Ulloa’s Kitchen + Bar, On The Rocks Italian Bistro, Bainbridge Bar & Grill at Pickler Universe, and WoodHouse in Crested Butte.

Results From Real Projects

At El Rancho Brewing Company, we worked on design, menu, kitchen, staff and finances. The owner says it grew into a Rocky Mountain dining destination doing nearly $4 million in annualized revenue.

At Pickler Universe, I built the menu and worked on the kitchen design and planning.

How a Consulting Project Works

First we talk about your concept, your goals and where you need help. Then I send a scope and proposal built around your timeline and budget. I work alongside your team, support the opening, and stay available as you grow.

Frequently Asked Questions

Do you only work in Dallas?

I’m based in Dallas and work across Texas and beyond.

Do you work with new restaurants or existing ones?

Both. New openings and concepts that need a reset.

What does a hospitality consultant do?

Helps owners plan, open and improve restaurants and hotels: the concept, the menu, the kitchen, the team and the numbers.

Start Your Project

Fill out the form below with your project, stage and timeline. I’ll review it and follow up. You can also read my full story or learn about the James Beard Foundation, which nominated me four times for Best Chef: Southwest.

Prefer to reach us directly? Tap a card to email, or call.

Let’s Build Something

Extraordinary
Together.

Short on time? Send us your info and we’ll call you back.

Tell us about your project and how we can help.